Target Markets & Adoption
Last updated
Last updated
As traditional payment methods, particularly cash, continue to decline in use across major cities worldwide, there has been a noticeable shift toward card-based systems such as Visa and Mastercard. This trend has left consumers with fewer options for how they transact, often tying them to centralized financial institutions.
However, an increasing number of people and businesses are now exploring decentralized alternatives that provide greater autonomy and fewer intermediaries. Countries such as Singapore, Bahrain, Germany (particularly Berlin), El Salvador, and Switzerland are leading this movement by embracing cryptocurrency payments and digital financial solutions. These regions are becoming key markets for WallitIQ, which enables users to conduct transactions with minimal gas fees, bypassing the often substantial hidden fees charged by traditional financial intermediaries. WallitIQ aligns with the growing global interest in decentralized finance (DeFi), making it a critical tool for engaging in a more transparent and efficient financial ecosystem.
The global adoption of blockchain technology has been reflected in the significant increase in the number of Unique Active Wallets (UAWs) in 2023 and 2024. According to the Dappradar report, in 2023, the number of UAWs interacting with Web3 apps grew by 124%, closing 2023 with 4.2 million daily UAWs.
Unique Active Wallets (UAWs) represent the number of distinct wallets actively interacting with a blockchain over a specific period. This metric is important because it provides a clear picture of how engaged the user base is, how useful the blockchain is in real-world scenarios, and how widely it is being adopted across different industries.
As of 2024, an impressive 562 million people globally—accounting for 6.8% of the world’s population—now own digital assets, reflecting a significant 33% growth from 420 million in 2023. Leading the adoption, the United Arab Emirates stands out with a remarkable 25.3% ownership rate, followed by South America at 11.4% and Asia at 8.0%. In the United States, cryptocurrency has firmly established itself in the mainstream, with 40% of adults holding crypto assets, up from 30% in 2023. The chart provided shows the monthly average of daily Unique Active Wallets (UAWs) across various industries, including DeFi, Games, NFTs, Social, and Other, from April 2023 to June 2024. The data reflects a clear upward trend in UAWs across all sectors, particularly during the period from October 2023 to April 2024.
Near ProtocolAt the time of writing this whitepaper on August 20, 2024, the NEAR blockchain recorded 1.71 million Unique Active Wallets (UAW) in a single day, contributing to a total of 671 million UAWs over time.
2. BNB Smart Chain
At the time of writing this whitepaper on August 20, 2024, the BNB Smart Chain recorded 145.38k Unique Active Wallets (UAW) in a single day, contributing to a cumulative total of 402.44 million UAWs over time.
3. WAX
At the time of writing this whitepaper on August 20, 2024, the WAX blockchain recorded 171.81k Unique Active Wallets (UAW) in a single day, contributing to a cumulative total of 386.13 million UAWs over time.
4. Polygon
At the time of writing this whitepaper on August 20, 2024, the Polygon blockchain recorded 456.51k Unique Active Wallets (UAW) in a single day, contributing to a cumulative total of 351.98 million UAWs over time.
5. Ronin
At the time of writing this whitepaper on August 20, 2024, the Ronin blockchain recorded 1.84 million Unique Active Wallets (UAW) in a single day, contributing to a cumulative total of 350.6 million UAWs over time.
The UAW growth on these blockchains showcases the significant adoption of decentralized platforms and reinforces WallitIQ’s potential as a key player in this ecosystem.
